If you have not tried growing your home based business yet through Squidoo, you don’t know what you are missing. Squidoo.com is a next generation social networking site, much like Myspace or Facebook, but adds an element that allows the marketing of products and services you may offer. This is a place that actually wants you to advertise your website.

Right now on Squidoo you can find hundreds of different articles on hundreds of different subjects. The material is grouped by category helping the Squidoo follower get right to whatever they are looking for. The categories range from books, shopping, travel, music, tv and movies, to business, health and medicine, amongst others. If you were trying to design a road trip vacation this is one consideration.You can find articles on destination planning, visiting attractions, and where to stay. Generating possible leads for your company has never been easier.

To be directed to your product or service the key to using Squidoo is to create a lens which will be used by Squidoo followers. Signing up fpr a free account is your first step. It is a good idea before setting up your lens to check out some of the others on Squidoo. When you are ready to set up your own lens, click on the Make A Lens box and begin. First, you will be asked what you want to do with your lens. Then you pick a category that you would like your lens to fall under and will fill in the URL for your website next. Complete your profile and try to add key search words so it can be found.

The reason why Squidoo calls their pages ‘lenses’ is to point out that this is what the user fucusses on. This site attracts nearly half million potential buyers a day for your products. Once you start your lens, you are asked to fill out the first module which is an introduction to you and your subject. You then have the option to set up a guestbook for visitors and a section to link to similar sites. With Squiddoo you even get access to making money because you can suggest other products related to your own, you then get a commission for every purchase. The final step to creating your Squidoo lens is to click on the publish button and get started letting the website go to work for you.

Carin Davis is the editor and webmaster of Carin Davis’s Home Business Training Secrets. A site dedicated to the development and training for Network Marketers and Home Business Owners.

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